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A bit of history…
The Netherlands was one of the first markets to innovate with connected controls in Europe. With over 80% of Dutch boilers working with the OpenTherm protocol, smart thermostats could relatively easily be connected. In the early 2010s, while Nest was making a name for itself in the US, some start-ups were similarly trying to capture opportunities in the Dutch market, and Quby was at the forefront of it. At the same time, control companies, such as Honeywell, and heating manufacturers, such as Nefit, started to develop their own offers.
The latest Connected Home Service customer survey investigated understanding, appeal and willingness to pay for connected heating controls and services. Our sample consisted of 800 homeowners in the UK, the Netherlands, France, Germany and Italy.
Awareness and price sensitivity for smart thermostats are low
More than just a big futuristic tech show, the CES is a perfect occasion to review where the connected home industry is at and what the market might look like in the next year or two. However, if you follow the connected home market like us, there was no major surprise in Vegas this year. The main takeaways from the event were the growth of the leading US service providers and the development of the retail market via cameras, thermostats, voice control and home automation. There are also some interesting trends in the market with additional user interfaces, the hype around connected door locks and the much cheaper products coming from China. Finally, we saw a few start-ups which developed solutions particularly interesting for the energy markets.
The leading US service providers are growing their customer base and adding more use cases to their portfolio
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