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2020 was the year that European EV adoption exploded so which market do you enter next?

For eMobility, 2020 was demonstrably different to all years preceding it. Amid a slump of car and van sales across the continent, electric vehicles (EVs) hit the headlines for sharp increases in deliveries and resulting gains in vehicle market share.

While this growth trend has been felt consistently across Europe, all markets are not equal. Any business with a multi-national EV strategy will be exploring this with a variety of metrics to measure the size of the EV opportunity in 2021.

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Will the Peugeot Citroen (PSA) & Fiat Chrysler (FCA) merger accelerate EV adoption? What opportunities for the energy sector could emerge?

The news of the mergers of two automotive conglomerates - PSA & FCA - makes a lot of sense. They both have volume vehicles in the same hotly contested segments, where margins are tight, the customer has choice and investment requirements are high. 

Individually, both partners had previously announced significant investment in electrification of their fleet (PSA more so than FCA), but overall lagged behind their peers in the industry race to electrify transport.  

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Home charging: The black hole of the EV industry?

E-mobility and EVs. Smart charging and Vehicle-to-Grid. ACES*... I think it's fair to say that over the last 2-3 years, these terms have - to a greater or lesser extent - become a common part of everyday vocabulary if you are in any way interested in the future of the energy industry.   

And for good reason. At the end of 2013, there were around 123,000 plug-in electric vehicles on Europe's roads. Today, that number is more than 1.5 million, rising all the time, and they all need charging up occasionally**.   

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Is electric vehicle range anxiety increasing carbon emissions?

A recent study from Imperial College London, in partnership with UK energy company Drax Group, investigated the green credentials of different types of vehicles, to put to bed the question “are EVs genuinely better for the environment?”

It concluded that, yes, going electric is definitely a win for reducing emissions. However, the premium electric models coming to market today have a considerably greater carbon footprint than the electric models of the past. I want to explore this market development further; could it be that customer desire for range will actually drive up carbon emissions?

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